International Paper Presents Coaching for Literacy’s Fight for Literacy Game with the Alabama Crimson Tide

Alabama to host a Fight for Literacy Game on February 23rd

Tuscaloosa, AL. (January 29, 2019) -  Alabama Men’s Basketball and Head Coach Avery Johnson are set to host a Fight for Literacy Game sponsored by International Paper.

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Coaching for Literacy’s (CFL) Fight for Literacy Games bring coaches, players, and fans together in a common cause: ensuring America’s children can read.

The Crimson Tide will host their Fight for Literacy Game on February 23rd when Alabama welcomes the Vanderbilt Commodores to the Coleman Coliseum. The game will tip-off at 5:00 P.M. CT with televised coverage scheduled for ESPN / ESPN2 / ESPNU.

To raise awareness about the issues connected to illiteracy, the Alabama coaching staff will wear Coaching for Literacy’s Green for Literacy awareness kit, showcasing a green tie provided by Peter Millar as well as a green lapel pin and wrist band.

"Only 29% percent of 4th graders in Alabama are reading at the proficient level. Through International Paper's sponsorship of the Fight for Literacy Games, this initiative will create brighter futures for children through the power of literacy,” Alabama Crimson Tide Head Coach, Avery Johnson.

CRIMSON TIDE FANS CAN GIVE THE POWER OF LITERACY TO LOCAL STUDENTS

According to the National Assessment of Educational Progress (NAEP), 69% of 4th graders in the Alabama are not reading at the proficient level.

International Paper and Alabama Men’s Basketball are working to change this statistic and invite fans to get involved in the local Fight for Literacy.

Fans can make a flat donation or donate for each assist the Tide records over a four game stretch from February 23rd - March 5th. To donate today visit: www.pledgeit.org/tideforliteracy.

To promote the importance of reading at grade-level by the end of 3rd grade International Paper will donate $3 for each use of the hashtag #IP4Literacy. For promotion guidelines and additional details, please visit www.coachingforliteracy.org/promotion-rules.

100% of all funds raised will remain in Alabama and will enable positive impact at the following literacy programs: Alberta Head Start (Tuscaloosa), Brantley Elementary School (Selma), and F.S. Ervin Elementary School (Pine Hill).

To volunteer with participating literacy programs in Tuscaloosa please register at coachingforliteracy.kindful.com/register/volunteer

IMPORTANCE OF LITERACY

  • 65% of American fourth graders are not reading at grade-level. (National Assessment of Educational Progress)

  • 85% of juveniles in the court system cannot read. (National Assessment of Adult Literacy, U.S. Department of Education)

  • Illiteracy costs the U.S. at least $225 billion annually in non-productivity among the workforce, crime and loss of tax revenue. (National Council for Adult Learning, Bureau of Labor Statistics, U.S. Department of Labor)

ABOUT COACHING FOR LITERACY

Thanks to the support of its partners, Coaching for Literacy has conducted 103 Fight for Literacy Games funding over 75 literacy projects across more than 20 communities in 16 states and directly impacting over 10,000 children. The mission of Coaching for Literacy is to use the power of sports to raise awareness about the problem of illiteracy and generate financial support for literacy programs nationwide.

To learn more about how you can make a difference for literacy efforts in your community, visit coachingforliteracy.org.

ABOUT INTERNATIONAL PAPER

International Paper (NYSE: IP) is a leading global producer of renewable fiber-based packaging, pulp and paper products with manufacturing operations in North America, Latin America, Europe, North Africa, Russia and India. International Paper produces corrugated packaging products that protect and promote goods, and enable world-wide commerce; pulp for diapers, tissue and other personal hygiene products that promote health and wellness; and papers that facilitate education and communication.

International Paper is headquartered in Memphis, Tenn., and employs approximately 52,000 colleagues located in more than 24 countries. Net sales for 2017 were $22 billion. For more information about International Paper, their products, and global citizenship efforts, please visit internationalpaper.com.

For Immediate Contact:

  • Coaching for Literacy - Chandler Ferguson - chandler@coachingforliteracy.org - 901.410.3633

Coaching for Literacy

CFL empowers coaches, players, teams & fans to make a more literate America by participating in awareness efforts, volunteer work & fundraising activities.