Volunteer Men’s Basketball To Volunteer With Coaching for Literacy.

Knoxville, TN (12.15.2017) - Coach Rick Barnes and The University of Tennessee men’s basketball team announce they will partner with Coaching for Literacy (CFL) by hosting a Fight for Literacy Game this season.

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A Coaching for Literacy Fight for Literacy Game brings coaches, players, and fans together in common cause: ensuring our children can read.

Currently, 64% of American 4th graders are not reading at grade-level (Annie E. Casey Foundation). Volunteer men’s basketball and coaching staff join with Coaching for Literacy to combat this statistic and fight for literacy nationwide.

“Our children are struggling to read,” said Tennessee head coach, Rick Barnes. “When this happens, statistics for success begin to stack against you. Our team and coaches are excited to do what we do best- play basketball- so that a young child can one day find success and do what he or she does best, whatever that may be.”

The Fight for Literacy: A Team Effort

A Coaching for Literacy Fight for Literacy Game provides everyone an opportunity to increase literacy within their community as well as nationwide.

To raise awareness about the issues connected to illiteracy, Tennessee's coaching staff will wear the Coaching for Literacy Green for Literacy awareness kit, showcasing a green tie produced by Peter Millar as well as a green lapel pin and wrist band. 

Coaching for Literacy encourages Volunteer fans to use their platform to advocate for literacy in their community. 

“Illiteracy is one of the great social injustice of our time that very few know about,” said Trey Carroll, Director of Marketing for Coaching for Literacy. “To truly combat illiteracy, we need the accountant, the salesman, the hairdresser- everyone- to become more aware." 

The Volunteers are set to host their first Fight for Literacy Game against the Furman Paladins on December 20th, 2017 in the Thompson-Boling Arena. The game will tip-off at 9 p.m. with coverage televised by SEC Network.

About Coaching for Literacy

Coaching for Literacy is a nonprofit driven by their core belief that every person has the right to an opportunity for literacy. Coaching for Literacy uses the power of sports to raise awareness about the problems of illiteracy and generate financial support for literacy programs nationwide.

Thanks to the support of sports teams and generous donors, Coaching for Literacy has funded over 50 literacy projects across 20 communities in 11 states directly impacting 8,000 children.

About Fight for Literacy Games

To date, Coaching for Literacy has conducted 75 Fight for Literacy games with 37 NCAA partners. Every game focuses on three things: raising awareness, funds, and volunteers.

“A Fight for Literacy Game is the main initiative in combating American illiteracy,” said Ryan Viner, the Executive Director of Coaching for Literacy. Every Fight for Literacy Game includes a six-step game plan, which incorporates everyone from coaches to fans to players.”

For more about Fight for Literacy Games and the six-step game plan, visit www.coachingforliteracy.org

For Immediate Contact:                                                                                 

Coaching for Literacy - Trey Carroll - trey@coachingforliteracy.org - 901.410.3633

Coaching for Literacy

CFL empowers coaches, players, teams & fans to make a more literate America by participating in awareness efforts, volunteer work & fundraising activities.