Peter Millar, Coaching for Literacy, and the Impact on Literacy Nationwide

Memphis, TN (3.5. 2018) – Success in golf is all about fundamentals. Hours of repetition and practice ensure that a swing holds true during the most trying moments.

To have a shot at success in life, children must master the fundamental skill of reading. Hours of repetition and practice and, eventually, a child learns to read.

Unfortunately,  two out of three American third graders are reading below grade-level. Peter Millar is partnering with Coaching for Literacy to change this statistic.

PETER MILLAR & THE FIGHT FOR LITERACY GAMES

The North Carolina-based lifestyle and apparel company is a valuable teammate in Coaching for Literacy’s nationwide two-fold mission: raising awareness about the issue of illiteracy and generating financial support for effective literacy programs.

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As college basketball nears March Madness, fans may have noticed the color green courtside. During the 2017-2018 season, more than 40 NCAA programs have hosted Coaching for Literacy’s Fight for Literacy Games. In the effort to raise awareness about the issue of illiteracy, the coaching staffs wear CFL’s Green for Literacy awareness kit, showcasing a green tie provided by Peter Millar as well as a green lapel pin and wrist band.

“We are making the color green a national symbol for literacy,” said Trey Carroll, director of marketing for Coaching for Literacy. “When people see green ties on their favorite team’s coaching staff, we want them to ask ‘why’, which will hopefully lead them to an awareness about the issues connected with illiteracy. We are so grateful to have an incredible brand like Peter Millar making these ties.”


PETER MILLAR’S BIG IMPACT FOR LITERACY SUPPORT

In November, finding the right gift for friends or family for Christmas can be the top of a priority list. During this time, Peter Millar launched a campaign to give, not just receive.

The North Carolina-based lifestyle and apparel company donated a percentage of all online sales to support the Coaching for Literacy’s nationwide Fight for Literacy.

Peter Millar’s generous offer allowed customers to make a direct impact on the community while shopping for the holidays.

Ultimately, the dollars generated from the campaign ended up with five literacy programs nationwide. They include:

  • Readers2Leaders (Dallas, Texas)

  • Book’em (Nashville, Tennessee)

  • PS328 (New York City, New York)

  • Book Harvest (Durham, North Carolina)

  • Get Georgia Reading Campaign (Atlanta, Georgia)

“Peter Millar is proud to support the millions of young students nationwide struggling with illiteracy,” said Millie Graham, chief marketing officer at Peter Millar. “This partnership with Coaching for Literacy gives us the opportunity to generate critical awareness about the issue of illiteracy while providing assistance to effective literacy programs throughout major cities in America.”

REAL RESULTS

Funds allocated to literacy organizations will provide thousands of kids the opportunity to gain the important skill of literacy.

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“As children transition from the third to fourth grade, they must have the ability to read so that they can learn,” said Melissa Spradlin, executive director of Book’em in Nashville, Tennessee. “This is why we must work together as a society to improve reading at grade-level prior to fourth grade.”

The literacy programs supported through the initiative focus on literacy intervention with students third grade and below. With the funds received, these programs plan to support children struggling with literacy in one of three ways: new books and materials, assisted reading programs, or summer intervention reading camps.

“The main objective of this campaign and partnership with Peter Millar was to increase awareness around the issues connected to illiteracy in America,” said Ryan Viner, the executive director of Coaching for Literacy. “We want to make the Fight for Literacy America’s fight, and with the incredible, globally recognized brand Peter Millar, we moved a step closer to this.”

ABOUT COACHING FOR LITERACY

Thanks to the support of sports teams and generous donors, Coaching for Literacy has funded over 50 literacy projects across 20 communities in 11 states directly impacting 8,000 children.

The mission of Coaching for Literacy is to use the power of sports to raise awareness about the problem of illiteracy and generate financial support for literacy programs nationwide.

“We want to be for literacy what the pink ribbon is for breast cancer,” said John Wilfong, chairman of Coaching for Literacy’s board of directors. “To truly move the needle on illiteracy, we need more Americans aware of the problem.”

For more information about Coaching for Literacy please visit their website www.coachingforliteracy.org.

ABOUT PETER MILLAR

Founded in 2001, Peter Millar is one of today’s fastest growing and most sought after brands in the lifestyle apparel market. Peter Millar’s products range from their original signature cashmere sweater to a wide range of casual and formal wear.

Currently, Peter Millar’s design headquarters is located in Raleigh, NC while the business operations center is stationed in Durham, NC. Peter Millar is a global company, distributing their clothing over four continents.

For more information about Peter Millar please visit their website www.petermillar.com.

 

For Immediate Contact:

  • Coaching for Literacy - Trey Carroll - trey@coachingforliteracy.org - 901.410.3633

International Paper Presents Coaching for Literacy’s Fight for Literacy Game With the Memphis Tigers

Memphis, TN (3.1. 2018) –  On February 11th, the Memphis Tigers Men’s Basketball team hosted the UCF Golden Knights. The contest on the floor was joined by a contest off the floor: the fight for a more literate America.

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Per a recent report by the Commercial Appeal, only 21% of third-grade students in Memphis tested proficient in reading last year. On Sunday, International Paper, Memphis Men’s Basketball, and Coaching for Literacy teamed up to change that statistic by hosting a Coaching for Literacy Fight for Literacy Game.

The importance of literacy was highlighted by the attendance of International Paper’s special guests for the game: students and teachers of a local literacy organization, Memphis Teacher Residency.

“Our teachers work very hard with a bright group of young students,” said Hayley Moore, development director for MTR. “It was very gratifying to see them recognized on the court for their effort to achieve academic success”

INTERNATIONAL PAPER SCORES A BIG WIN FOR LITERACY EFFORTS

Thanks to International Paper and Memphis basketball fans, Coaching for Literacy’s Fight for Literacy Game initiative with the Memphis Tigers netted nearly $8,000 for Memphis Teachers Residency’s MTR Camp, a summer learning initiative aiming to reduce learning regression.

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“Literacy experts agree that reading over the summer is crucial to literacy growth, yet children in low-income households will fall behind their wealthier peers by three months, on average, in reading level each summer," said David Montague, executive director of Memphis Teacher Residency. "The funds raised from International Paper and Memphis Basketball fans demonstrate the collective power to affect change for the common good."

Although a Tigers game at the FedEx Forum is typically dominated by the color blue, this matchup featured Coaching for Literacy’s signature Green for Literacy apparel, worn by Head Coach Tubby Smith and the entire Memphis coaching staff. Nearly 1,000 International Paper employees joined in by sporting green shirts to reinforce the importance of reading at grade-level by the end of third grade.

“In order to truly move the needle on illiteracy in Memphis and nationwide, we must have global leaders, like International Paper, advocating for young students,” said Memphis Head Coach Tubby Smith. “International Paper’s sponsorship of the Fight for Literacy Games initiative provides hope that we can create a brighter future for children through the power of literacy.”

INTERNATIONAL PAPER INVESTS IN LITERACY TO CREATE BRIGHTER FUTURE

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“International Paper is a force for good,” said Dr. Alissa Campbell Shaw, executive director of the International Paper Foundation. “We are thrilled to mobilize our people, products, and resources to support literacy efforts in Memphis and in other communities where our employees live and work.”

The Memphis-based producer of fiber-based packaging, pulp, and paper works hard to create value for generations to come.

While the end of the basketball season will bring a well-deserved break on the court, Memphis Men’s Basketball will begin their literacy efforts off it with International Paper employees. They will join together to read with students at MTR Camp this summer.

“The entire effort comes full circle when our partners read with the students they supported”, said Ryan Viner, executive director of Coaching for Literacy. “We must all follow the lead of International Paper and Memphis Basketball, asking ourselves, ‘how am I using my platform to Fight for Literacy’?”

ABOUT COACHING FOR LITERACY

Coaching for Literacy is partnering with more than 40 NCAA programs in this season’s Fight for Literacy Games initiative.

Thanks to the support of sports teams and generous donors, Coaching for Literacy has funded over 50 literacy projects across 20 communities in 11 states directly impacting 8,000 children.

The mission of Coaching for Literacy is to use the power of sports to raise awareness about the problem of illiteracy and generate financial support for literacy programs nationwide.

ABOUT INTERNATIONAL PAPER

International Paper (NYSE: IP) is a leading global producer of renewable fiber-based packaging, pulp and paper products with manufacturing operations in North America, Latin America, Europe, North Africa, India and Russia. International Paper produces corrugated packaging products that protect and promote goods, and enable world-wide commerce; pulp for diapers, tissue and other personal hygiene products that promote health and wellness; and papers that facilitate education and communication.

 International Paper is headquartered in Memphis, TN. and employs approximately 52,000 colleagues located in more than 24 countries. Net sales for 2017 were $22 billion. For more information about International Paper, their products, and global citizenship efforts, please visit internationalpaper.com.

 For Immediate Contact:

  • Coaching for Literacy - Trey Carroll - trey@coachingforliteracy.org - 901.410.3633

Crimson Tide Basketball to Square Off Against Illiteracy This Saturday

Tuscaloosa, AL (2.23.2018) - Alabama Men’s Basketball and Head Coach Avery Johnson are set to continue their partnership with Coaching for Literacy (CFL) in the nationwide Fight for Literacy.

Alabama will host Coaching for Literacy’s Fight for Literacy Games initiative, which brings players, coaches, and fans together in a common cause: ensuring America’s children can read.

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Per the National Assessment of Educational Progress (NAEP), 71% of 4th graders in the state of Alabama are not proficient in reading. By taking part in Coaching for Literacy’s Fight for Literacy Games effort, the Crimson Tide is raising awareness for thousands of young students who are struggling to read at grade-level.

Alabama Men’s Basketball will host a Fight for Literacy Game at the Coleman Coliseum on Saturday, February 24th against the Arkansas Razorbacks. The game will tip-off at 5 p.m. CST with televised coverage on the SEC Network.

“An alarming number of our country’s young people are not reading at the level necessary to achieve success in life,” said Head Coach Avery Johnson, a member of the Coaching for Literacy Coaches Council. “Alabama Men’s Basketball is honored to stand up and support literacy efforts in our community and country. A win for children now is a win for our community’s future.”

ALABAMA STAFF TO WEAR GREEN FOR LITERACY AWARENESS

To raise awareness about the issues connected to illiteracy, Alabama’s coaching staff will wear Coaching for Literacy’s Green for Literacy awareness kit, showcasing a green tie provided by Peter Millar as well as a green lapel pin and wrist band.

“Few Americans are aware of our nation’s high illiteracy rate,” said Trey Carroll, director of marketing for Coaching for Literacy. “If we ever expect this to change, we must utilize the unique power of sports. With the help of over 40 NCAA programs, we are making the color green the national symbol for literacy and helping thousands of fans become more aware about the importance of this issue nationwide.”

JOIN IN THE FIGHT FOR LITERACY

Crimson Tide fans can follow the lead of their team in the Fight for Literacy. To volunteer with participating literacy programs in Alabama, please register at  coachingforliteracy.kindful.com/register/volunteer.  

To get involved in the nationwide advocacy work of Coaching for Literacy please visit www.coachingforliteracy.org and follow Coaching for Literacy on Twitter @CoachingforLit.

For more information on the Fight for Literacy Games initiative please visit www.fightforliteracygames.org and follow Fight for Literacy Games on Twitter @FightForLitGame.

IMPORTANCE OF LITERACY

  • 64% of American fourth graders are not reading at grade-level. (National Assessment of Educational Progress)

  • 85% of juveniles in the court system cannot read. (National Assessment of Adult Literacy, U.S. Department of Education)

  • Illiteracy costs the U.S. at least $225 billion annually in non-productivity among the workforce, crime and loss of tax revenue. (National Council for Adult Learning, Bureau of Labor Statistics, U.S. Department of Labor)

ABOUT COACHING FOR LITERACY

Coaching for Literacy is partnering with more than 40 NCAA programs in this season’s Fight for Literacy Games initiative.

Thanks to the support of sports teams and generous donors, Coaching for Literacy has funded over 50 literacy projects across 20 communities in 11 states directly impacting 8,000 children.

The mission of Coaching for Literacy is to use the power of sports to raise awareness about the problem of illiteracy and generate financial support for literacy programs nationwide.

For Immediate Contact:

  • Coaching for Literacy - Trey Carroll - trey@coachingforliteracy.org - 901.410.3633

St. Bonaventure Basketball Continues the Fight for Literacy On and Off the Court

Memphis, TN (2.19.2018) - St. Bonaventure Men’s and Women’s Basketball teams, led by Head Coaches Mark Schmidt and Jesse Fleming, are set to continue their involvement in the Fight for Literacy by partnering with Coaching for Literacy (CFL).

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Both teams will host CFL’s Fight for Literacy Games to raise awareness about the issue of illiteracy in America as well as help provide support for young children struggling to read in New York.

The Bonnies host the Fight for Literacy Games campaign this week with the Duquesne Dukes visiting the Reilly Center. Bonnies Men’s Basketball kicks off the effort on Wednesday, February 21st at 7:00 p.m. EST with broadcast scheduled on Facebook Live. Bonnies Women’s Basketball rounds out the initiative on Saturday, February 24th at 2 p.m. EST. 

Per the National Assessment of Educational Progress (NAEP), 64% of 4th graders in New York are not proficient in reading. St. Bonaventure Basketball hosts the Fight for Literacy Games to help change the stat.

“We know if children are not literate by the end of third grade their chances for sustained academic and life success diminish radically,” said Coach Schmidt. “St. Bonaventure is committed to using its platform to advocate for these young children struggling with literacy. We are honored to partner with Coaching for Literacy to positively impact the future of young people in our community.”

ST. BONAVENTURE’S COACHING STAFFS TO WEAR GREEN FOR LITERACY

To raise awareness about the issues connected to illiteracy, St. Bonaventure’s coaching staffs will wear Coaching for Literacy’s Green for Literacy awareness kit, showcasing green lapel pins, wristbands, and Peter Millar ties and scarves.

“Most major causes have a champion in sports, except literacy,” said Trey Carroll, director of marketing for Coaching for Literacy. “We want to be that champion; we want to do for literacy what the pink ribbon has done for breast cancer. Coaches wearing green sparks the “why green” question. More Americans asking “why green” means more Americans joining the Fight for Literacy.” 

JOIN THE BONNIES IN THE LOCAL FIGHT FOR LITERACY

Fans can follow the lead of the Bonnies and support young students in New York by pledging a donation for each assist recorded by the St. Bonaventure Men’s Basketball team from February 21st to March 3rd. To make a pledge today visit: www.pledgeit.org/bonnies

Coaching for Literacy guarantees 100% of funds raised will go support children attending Allegany-Limestone Elementary and Washington West Elementary

To get involved in the nationwide advocacy work of Coaching for Literacy please visit www.coachingforliteracy.org and follow Coaching for Literacy on Twitter @CoachingforLit.

For more information on the Fight for Literacy Games initiative please visit www.fightforliteracygames.org and follow Fight for Literacy Games on Twitter @FightForLitGame.

IMPORTANCE OF LITERACY

  • 64% of American fourth graders are not reading at grade-level. (National Assessment of Educational Progress)
  • 85% of juveniles in the court system cannot read. (National Assessment of Adult Literacy, U.S. Department of Education)
  • Illiteracy costs the U.S. at least $225 billion annually in non-productivity among the workforce, crime and loss of tax revenue. (National Council for Adult Learning, Bureau of Labor Statistics, U.S. Department of Labor)

ABOUT COACHING FOR LITERACY

Coaching for Literacy is partnering with more than 40 NCAA programs in this season’s Fight for Literacy Games initiative.

Thanks to the support of sports teams and generous donors, Coaching for Literacy has funded over 50 literacy projects across 20 communities in 11 states directly impacting 8,000 children. 

The mission of Coaching for Literacy is to use the power of sports to raise awareness about the problem of illiteracy and generate financial support for literacy programs nationwide.

For Immediate Contact:

● Coaching for Literacy - Trey Carroll - trey@coachingforliteracy.org - 601-720-3509

Vanderbilt Men’s Basketball to Score Off Court this Saturday

Memphis, TN (2.15.2018) - Vanderbilt Men’s Basketball and Head Coach Bryce Drew are set to continue their partnership with Coaching for Literacy (CFL) in the nationwide Fight for Literacy.

Vanderbilt will host Coaching for Literacy’s Fight for Literacy Games initiative, which brings players, coaches, and fans together in common cause: ensuring America’s children can read.

Per the National Assessment of Educational Progress (NAEP), 67% of 4th graders in Tennessee are not proficient in reading. By hosting the Fight for Literacy Games effort, the Commodores are raising awareness for thousands of young students who are struggling to read at grade-level.

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Vanderbilt Men’s Basketball will host a Fight for Literacy Game at the Vanderbilt Memorial Gymnasium on February 17th against the Florida Gators. The game will tip-off at 3 p.m. CST with televised coverage scheduled for ESPN.

“Transitioning from the 3rd to 4th grade holds significant implications for a child’s future,” said Coach Drew. “If a child fails to read at grade-level by this transition, research shows he or she will likely end up in jail or on welfare. We host this Fight for Literacy Game to help more of our youth find life success.”

VANDERBILT TO WEAR GREEN FOR LITERACY AWARENESS

To raise awareness about the issues connected with illiteracy, the Vanderbilt Coaching staff will wear Coaching for Literacy’s Green for Literacy awareness kit, showcasing a green tie provided by Peter Millar as well as a green lapel pin and wrist band.

“America is infatuated with sports yet few are aware of its problem with illiteracy,” said Trey Carroll, director of marketing for Coaching for Literacy. “32 Million American adults are functionally illiterate, and we want the color green at sporting events to be a constant reminder. We want to do for literacy what the pink ribbon has done for breast cancer.”

JOIN IN THE FIGHT FOR LITERACY

Commodore fans can follow the lead of their team in the Fight for Literacy. To volunteer with participating literacy programs in Nashville, please register at  coachingforliteracy.kindful.com/register/volunteer.  

To get involved in the nationwide advocacy work of Coaching for Literacy please visit www.coachingforliteracy.org and follow Coaching for Literacy on Twitter @CoachingforLit.

For more information on the Fight for Literacy Games initiative please visit www.fightforliteracygames.org and follow Fight for Literacy Games on Twitter @FightForLitGame.

IMPORTANCE OF LITERACY

  • 64% of American fourth graders are not reading at grade-level (National Assessment of Educational Progress)

  • 85% of juveniles in the court system cannot read. (National Assessment of Adult Literacy, U.S. Department of Education)

  • Illiteracy costs the U.S. at least $225 billion annually in non-productivity among the workforce, crime and loss of tax revenue. (National Council for Adult Learning, Bureau of Labor Statistics, U.S. Department of Labor)

ABOUT COACHING FOR LITERACY

Coaching for Literacy is partnering with more than 40 NCAA programs in this season’s Fight for Literacy Games initiative.

Thanks to the support of sports teams and generous donors, Coaching for Literacy has funded over 50 literacy projects across 20 communities in 11 states directly impacting 8,000 children.

The mission of Coaching for Literacy is to use the power of sports to raise awareness about the problem of illiteracy and generate financial support for literacy programs nationwide.

For Immediate Contact:

  • Coaching for Literacy - Trey Carroll - trey@coachingforliteracy.org - 901.410.3633

Pitt Men’s Basketball Partner in the Nationwide Fight for Literacy

Memphis, TN (2.11.2018) - Head Coach Kevin Stallings and the Pittsburgh Men’s Basketball team partner with Coaching for Literacy (CFL) to raise awareness about the issue of illiteracy in America and to provide support for young children struggling to read in Pittsburgh.

The Panthers will host Coaching for Literacy’s Fight for Literacy Games initiative on Tuesday, February 13th when the Boston College Eagles visit the Petersen Events Center. The ACC contest will tip-off at 7 p.m. EST with coverage on ESPNNEWS.

Coaching for Literacy is partnering with more than 40 NCAA programs in this season’s Fight for Literacy Games initiative. Fight for Literacy Games bring coaches, players, and fans together in a common cause: ensuring our children can read.  

PANTHERS AND EAGLES TO WEAR GREEN FOR LITERACY

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To raise awareness about the issues connected to illiteracy, Boston College and Pittsburgh’s coaching staffs will wear Coaching for Literacy’s Green for Literacy awareness kit, showcasing a green tie provided by Peter Millar as well as a green lapel pin and wrist band.

 Per the National Assessment of Educational Progress (NAEP), 59% of 4th graders in Pennsylvania are not proficient in reading. Pitt Men’s Basketball is doing its part to help change the stat and encouraging fans to get involved in the cause.

“A majority of America’s young children are failing to read proficiently by the end of the 3rd grade,” said Head Coach Kevin Stallings, a member of the Coaching for Literacy Coaches Council. “We are hosting a Fight for Literacy Game to create a brighter future for young students in Pittsburgh.”

JOIN THE PANTHERS IN THE LOCAL FIGHT FOR LITERACY

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Fans can support young students in Pittsburgh by pledging a donation for each assist recorded by the Panthers from February 13th to February 24th. To make a pledge today visit: www.pledgeit.org/pitt.

Coaching for Literacy guarantees that 100% of funds raised will benefit children in Pittsburgh through its local literacy program partner: Reading is Fundamental Pittsburgh.

“Funds raised will give us the ability to run our Everybody Wins! lunchtime literacy program,” said Allison McGee, director of operations for Reading is Fundamental Pittsburgh. “We are so excited Pittsburgh Men’s Basketball and Coaching for Literacy are teaming up with us to help more young children become literate.”

Fans are also encouraged to sign up to volunteer with the Reading is Fundamental by visiting coachingforliteracy.kindful.com/register/volunteer.  

IMPORTANCE OF LITERACY

  • 64% of American fourth graders are not reading at grade-level. (National Assessment of Educational Progress)

  • 85% of juveniles in the court system cannot read. (National Assessment of Adult Literacy, U.S. Department of Education)

  • Illiteracy costs the U.S. at least $225 billion annually in non-productivity among the workforce, crime and loss of tax revenue. (National Council for Adult Learning, Bureau of Labor Statistics, U.S. Department of Labor)

ABOUT COACHING FOR LITERACY

Thanks to the support of sports teams and generous donors, Coaching for Literacy has funded over 50 literacy projects across 20 communities in 11 states directly impacting 8,000 children.

The mission of Coaching for Literacy is to use the power of sports to raise awareness about the problem of illiteracy and generate financial support for literacy programs nationwide.

To get involved in the nationwide advocacy work of Coaching for Literacy please visit www.coachingforliteracy.org and follow Coaching for Literacy on Twitter @CoachingforLit.

For more information on the Fight for Literacy Games initiative please visit www.fightforliteracygames.org and follow Fight for Literacy Games on Twitter @FightForLitGame.

For Immediate Contact:

● Coaching for Literacy - Trey Carroll - trey@coachingforliteracy.org - 601-720-3509

LA Tech Men’s Basketball Joins Coaching for Literacy in the Nationwide Fight for Literacy

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Memphis, TN (2.9.2018) - Head Coach Eric Konkol and the LA Tech Men’s Basketball team partner with Coaching for Literacy (CFL) to raise awareness about the issue of illiteracy in America and provide support for young children struggling to read in Ruston.

The Bulldogs will host Coaching for Literacy’s Fight for Literacy Games initiative on February 10th when the Old Dominion Monarchs visit The Samuel M. Thomas Assembly Center. The contest will tip-off at 6 p.m. CST.

Coaching for Literacy is partnering with more than 40 NCAA programs in this season’s Fight for Literacy Games initiative. Fight for Literacy Games bring coaches, players, and fans together in a common cause: ensuring our children can read.  

BULLDOGS AND MONARCHS TO WEAR GREEN FOR LITERACY

To raise awareness about the issues connected to illiteracy, the LA Tech and Old Dominion coaching staffs will wear Coaching for Literacy’s Green for Literacy awareness kit, showcasing a green tie provided by Peter Millar as well as a green lapel pin and wrist band.

 Per the National Assessment of Educational Progress (NAEP), 71% of 4th graders in Louisiana are not proficient in reading. LA Tech Basketball hosts a Fight for Literacy Game to help change that stat.

“Literacy at a young age is crucial for life success, yet the majority of our 4th graders fail to read proficiently,” said Head Coach Eric Konkol. “This has to change in order for more of our youth to avoid poverty or even jail. Louisiana Tech Athletics is excited to partner with Louisiana Tech University’s College of Education and Coaching for Literacy to help young students in Ruston.”

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JOIN THE BULLDOGS IN THE LOCAL FIGHT FOR LITERACY

Fans can support young students in Ruston by pledging a donation for each assist recorded by LA Tech Men’s Basketball from February 10th to February 22nd.

Century Link will match the first $2,000 donations. To make a pledge today visit: https://pledgeit.org/latech.

Coaching for Literacy guarantees that 100% of funds raised will benefit children in Ruston through its local program partner: Dogs With a Cause, an initiative coordinated by Louisiana Tech University’s College of Education.

“The power of literacy is priceless and so is the power of sports. This is why Dogs With a Cause exists,” said Amy Vessel, director of Dogs With a Cause. “Athletes are ‘coached’ by clinical residents in the College of Education Clinical Residency program to help teach young children. We are grateful for Coaching for Literacy and Century Link and the opportunity to grow our work.”

IMPORTANCE OF LITERACY

  • 64% of American fourth graders are not reading at grade-level. (National Assessment of Educational Progress)

  • 85% of juveniles in the court system cannot read. (National Assessment of Adult Literacy, U.S. Department of Education)

  • Illiteracy costs the U.S. at least $225 billion annually in non-productivity among the workforce, crime and loss of tax revenue. (National Council for Adult Learning, Bureau of Labor Statistics, U.S. Department of Labor)

ABOUT COACHING FOR LITERACY

Thanks to the support of sports teams and generous donors, Coaching for Literacy has funded over 50 literacy projects across 20 communities in 11 states directly impacting 8,000 children.

The mission of Coaching for Literacy is to use the power of sports to raise awareness about the problem of illiteracy and generate financial support for literacy programs nationwide.

To get involved in the nationwide advocacy work of Coaching for Literacy please visit www.coachingforliteracy.org and follow Coaching for Literacy on Twitter @CoachingforLit.

For more information on the Fight for Literacy Games initiative please visit www.fightforliteracygames.org and follow Fight for Literacy Games on Twitter


For Immediate Contact:

● Coaching for Literacy - Trey Carroll - trey@coachingforliteracy.org - 601-720-3509

Cougar Men’s Basketball to Hoop for Children Struggling with Literacy

Memphis, TN (2.7.2018) - Houston Men’s Basketball and Head Coach Kelvin Sampson enter the nationwide Fight for Literacy as they announce their partnership with Coaching for Literacy (CFL), a non profit dedicated to lowering America’s illiteracy rate.

Houston will host Coaching for Literacy’s Fight for Literacy Games initiative, which brings players, coaches, and fans together in common cause: ensuring America’s children can read.

Per the National Assessment of Educational Progress (NAEP), 69% of 4th graders in Texas are not proficient in reading. By hosting the Fight for Literacy Games initiative, Houston basketball is raising awareness for thousands of young students struggling with literacy.

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Cougar Men’s Basketball will host a Fight for Literacy Game at the Hofheinz Pavilion on February 8th against the SMU Mustangs, who recently hosted their own Fight for Literacy Game. Tip-off is set for 8 p.m EST with televised coverage scheduled for ESPN2.

“The transition from 3rd to 4th grade is pivotal,” said Coach Sampson. “Until the end of third grade, children learn to read. After 3rd grade, they are expected to read to learn. When they fail at this, chances for life success greatly diminish. This Fight for Literacy Game is for those children failing at literacy. We are honored to fight for them.”

HOUSTON STAFF TO WEAR GREEN FOR LITERACY AWARENESS

To raise awareness about the issues connected to illiteracy, Houston’s coaching staff will wear Coaching for Literacy’s Green for Literacy awareness kit, showcasing a green tie provided by Peter Millar as well as a green lapel pin and wrist band.

“We are making the color green a national symbol for literacy,” said Trey Carroll, director of marketing for Coaching for Literacy. “Few Americans are aware illiteracy is a problem in our country. Our bright green will grab your attention, and when it does, we want you to wonder ‘why green’. Hopefully, this ‘why’ leads to more Americans joining the Fight for Literacy.”

JOIN IN THE FIGHT FOR LITERACY

Houston fans can follow the lead of the Cougars in the Fight for Literacy by volunteering with a local literacy program or by following Coaching for Literacy on Twitter @CoachingforLit to stay connected with literacy efforts nationwide.

For more information on the Fight for Literacy Games initiative please visit www.fightforliteracygames.org and follow Fight for Literacy Games on Twitter @FightForLitGame.

IMPORTANCE OF LITERACY

  • 64% of American fourth graders are not reading at grade-level (National Assessment of Educational Progress)
  • 85% of juveniles in the court system cannot read. (National Assessment of Adult Literacy, U.S. Department of Education)
  • Illiteracy costs the U.S. at least $225 billion annually in non-productivity among the workforce, crime and loss of tax revenue. (National Council for Adult Learning, Bureau of Labor Statistics, U.S. Department of Labor)

ABOUT COACHING FOR LITERACY

Coaching for Literacy is partnering with more than 42 NCAA programs in this season’s Fight for Literacy Games initiative.

Thanks to the support of sports teams and generous donors, Coaching for Literacy has funded over 50 literacy projects across 20 communities in 11 states directly impacting 8,000 children.

The mission of Coaching for Literacy is to use the power of sports to raise awareness about the problem of illiteracy and generate financial support for literacy programs nationwide.

For Immediate Contact:

  • Coaching for Literacy - Trey Carroll - trey@coachingforliteracy.org - 901.410.3633

International Paper Presents Coaching for Literacy’s Fight for Literacy Game with the Memphis Tigers

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Memphis, TN (February 9, 2017) -  Memphis Men’s Basketball and Head Coach Tubby Smith are set to host a Fight for Literacy Game sponsored by International Paper.

Coaching for Literacy’s (CFL) Fight for Literacy Games bring coaches, players, and fans together in a common cause: ensuring America’s children can read.

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The Tigers will host their Fight for Literacy Game on February 11th when Memphis welcomes the UCF Golden Knights to the FedEx Forum. The game will tip-off at 3:00 p.m. CST with televised coverage scheduled for CBS Sports Network.

To raise awareness about the issues connected to illiteracy, the Memphis coaching staff will wear Coaching for Literacy’s Green for Literacy awareness kit, showcasing a green tie provided by Peter Millar as well as a green lapel pin and wrist band.

TIGER FANS CAN GIVE THE POWER OF LITERACY TO LOCAL STUDENTS

According to the National Assessment of Educational Progress (NAEP), 67% of 4th graders in the state of Tennessee are not reading at the proficient level.

International Paper and Memphis Men’s Basketball are working to change this statistic and invite Tiger fans to get involved in the local Fight for Literacy.

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Memphis fans can pledge a donation for each assist the Tigers record over a four game stretch starting February 11th and ending February 22nd. To make a pledge today visit: www.pledgeit.org/memphistigers.

For every tweet with the hashtag #IP4Literacy, International Paper will donate $1 to local literacy efforts. For promotion guidelines and additional details, please visit www.coachingforliteracy.org/promotionrules

100% of all funds raised will remain in Memphis and will enable more than 60 elementary students to attend Memphis Teacher Residency’s MTR Camp.

“When multiplied over many years, much of the achievement gap between students of different socioeconomic statuses is explained by unequal access to summer learning opportunities,” said David Montague, executive director of MTR. “We grateful for the involvement of International Paper in our efforts to reduce summer learning loss and strengthen literacy skills for Memphis children."

To volunteer with participating literacy programs in Memphis please register at  coachingforliteracy.kindful.com/register/volunteer.  

IMPORTANCE OF LITERACY

  • 64% of American fourth graders are not reading at grade-level. (National Assessment of Educational Progress)

  • 85% of juveniles in the court system cannot read. (National Assessment of Adult Literacy, U.S. Department of Education)

  • Illiteracy costs the U.S. at least $225 billion annually in non-productivity among the workforce, crime and loss of tax revenue. (National Council for Adult Learning, Bureau of Labor Statistics, U.S. Department of Labor)

ABOUT COACHING FOR LITERACY

Coaching for Literacy is partnering with more than 40 NCAA programs in this season’s Fight for Literacy Games initiative.

Thanks to the support of sports teams and generous donors, Coaching for Literacy has funded over 50 literacy projects across 20 communities in 11 states directly impacting 8,000 children.

The mission of Coaching for Literacy is to use the power of sports to raise awareness about the problem of illiteracy and generate financial support for literacy programs nationwide.

To get involved in the nationwide advocacy work of Coaching for Literacy please visit www.coachingforliteracy.org and follow Coaching for Literacy on Twitter @CoachingforLit.

For more information on the Fight for Literacy Games initiative please visit www.fightforliteracygames.org and follow Fight for Literacy Games on Twitter @FightForLitGame.

For Immediate Contact:

  • Coaching for Literacy - Trey Carroll - trey@coachingforliteracy.org - 901.410.3633

Rebel Basketball Continues the Fight for Literacy

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Memphis, TN (2.5.2018) - Head Coach Andy Kennedy and the Ole Miss Men’s Basketball team partner with Coaching for Literacy (CFL) to raise awareness about the issue of illiteracy in America and to provide support for young children struggling to read in Oxford.

The Rebels will host Coaching for Literacy’s Fight for Literacy Games initiative for the 4th consecutive season on February 6th when the Missouri Tigers visit The Pavilion at Ole Miss. The SEC contest will tip-off at 8 p.m. CST with coverage scheduled for SEC Network.

Coaching for Literacy is partnering with more than 40 NCAA programs in this season’s Fight for Literacy Games initiative. Fight for Literacy Games bring coaches, players, and fans together in a common cause: ensuring our children can read.

REBELS AND TIGERS TO WEAR GREEN FOR LITERACY

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To raise awareness about the issues connected to illiteracy, the Ole Miss and Missouri coaching staffs will wear Coaching for Literacy’s Green for Literacy awareness kit, showcasing a green tie provided by Peter Millar as well as a green lapel pin and wrist band.

 Per the National Assessment of Educational Progress (NAEP), 74% of 4th graders in Mississippi are not proficient in reading. Ole Miss Basketball hosts a Fight for Literacy Game to help change the stat.

“Data shows that failing to read proficiently by the end of the third grade often leads to jail or welfare later in life,” said Head Coach Andy Kennedy. “We are hosting the Fight for Literacy Game effort to make our fans more aware of the issue and to help lower the rate of illiteracy in our great state.”

JOIN THE REBELS IN THE LOCAL FIGHT FOR LITERACY

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Fans can support young students in Oxford by pledging a donation for each assist recorded by the Rebels from February 6th to February 17th. To make a pledge today visit: https://pledgeit.org/rebels.

Coaching for Literacy guarantees that 100% of funds raised will benefit children in Oxford through its local literacy program partner: Leap Frog.

“Research shows that no matter where a child is born, if that child can read at grade level by the end of third grade, he or she has an 89% chance of success in life,” said Teresa Adams, executive director of Leap Frog. “The involvement of Ole Miss Athletics in the Fight for Literacy Games effort provides more children a shot at success, and we are so grateful.”

Fans are also encouraged to sign up to volunteer with Leap Frog by visiting coachingforliteracy.kindful.com/register/volunteer.  

IMPORTANCE OF LITERACY

  • 64% of American fourth graders are not reading at grade-level. (National Assessment of Educational Progress)

  • 85% of juveniles in the court system cannot read. (National Assessment of Adult Literacy, U.S. Department of Education)

  • Illiteracy costs the U.S. at least $225 billion annually in non-productivity among the workforce, crime and loss of tax revenue. (National Council for Adult Learning, Bureau of Labor Statistics, U.S. Department of Labor)

ABOUT COACHING FOR LITERACY

Thanks to the support of sports teams and generous donors, Coaching for Literacy has funded over 50 literacy projects across 20 communities in 11 states directly impacting 8,000 children.

The mission of Coaching for Literacy is to use the power of sports to raise awareness about the problem of illiteracy and generate financial support for literacy programs nationwide.

To get involved in the nationwide advocacy work of Coaching for Literacy please visit www.coachingforliteracy.org and follow Coaching for Literacy on Twitter @CoachingforLit.

For more information on the Fight for Literacy Games initiative please visit www.fightforliteracygames.org and follow Fight for Literacy Games on Twitter @FightForLitGame.


For Immediate Contact:

● Coaching for Literacy - Trey Carroll - trey@coachingforliteracy.org - 601-720-3509

The Nationwide Fight for Literacy Wins Big With Stanford Men’s Basketball 

Stanford, CA (1.30.2018) - Stanford Men’s Basketball, Head Coach Jerod Haase, and Assistant Coach Adam Cohen continue their partnership with Coaching for Literacy (CFL) to promote literacy locally and nationwide.

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The Cardinal will host Coaching for Literacy’s Fight for Literacy Games initiative, which brings players, coaches, and fans together in common cause: ensuring America’s children can read. 

Per the National Assessment of Educational Progress (NAEP), 72% of 4th graders in California are not proficient in reading. Stanford Men’s Basketball is joining with Coaching for Literacy to change this stat. 

Stanford will host a Fight for Literacy Game at the Maples Pavilion on February 1st against the Oregon State Beavers. The game will tip-off at 8:00 p.m. PT with televised coverage on FS1.

“When a child fails to read proficiently by the end of the third grade, the consequences can be staggering,” said Assistant Coach Adam Cohen, a member of the Coaching for Literacy Coaches Council. “We are honored to use our platform to help Fight for Literacy and to give more children a shot at success in life.”

STANFORD AND OREGON STATE TO WEAR GREEN FOR LITERACY

To raise awareness about the issues connected to illiteracy, both coaching staffs will wear Coaching for Literacy’s Green for Literacy awareness kit, showcasing a green tie provided by Peter Millar as well as a green lapel pin and wrist band. 

“Many Americans believe illiteracy is a problem of the past” said Trey Carroll, director of marketing at Coaching for Literacy. “This is why our partnerships with coaching staffs across the country is crucial. Every time a staff wears green to promote literacy more Americans can realize the problem we are facing and get involved in the solution.”

JOIN IN THE FIGHT FOR LITERACY

Fans can follow the lead of the Cardinal and make a difference in the Fight for Literacy by volunteering with Reading Partners Silicon Valley, Coaching for Literacy’s local literacy program partner. If interested, please register at coachingforliteracy.kindful.com/register/volunteer. 

To get involved in the nationwide advocacy work of Coaching for Literacy please visit www.coachingforliteracy.org and follow Coaching for Literacy on Twitter @CoachingforLit.

For more information on the Fight for Literacy Games initiative please visit www.fightforliteracygames.org and follow Fight for Literacy Games on Twitter @FightForLitGame.

IMPORTANCE OF LITERACY

  • 64% of American fourth graders are not reading at grade-level. (National Assessment of Educational Progress)
  • 85% of juveniles in the court system cannot read. (National Assessment of Adult Literacy, U.S. Department of Education)
  • Illiteracy costs the U.S. at least $225 billion annually in non-productivity among the workforce, crime and loss of tax revenue. (National Council for Adult Learning, Bureau of Labor Statistics, U.S. Department of Labor)

ABOUT COACHING FOR LITERACY

Coaching for Literacy is partnering with more than 40 NCAA programs in this season’s Fight for Literacy Games initiative.

Thanks to the support of sports teams and generous donors, Coaching for Literacy has funded over 50 literacy projects across 20 communities in 11 states directly impacting 8,000 children. 

The mission of Coaching for Literacy is to use the power of sports to raise awareness about the problem of illiteracy and generate financial support for literacy programs nationwide.

For Immediate Contact:

  • Coaching for Literacy - Trey Carroll - trey@coachingforliteracy.org - 901.410.3633

UNLV Men’s Basketball and The City of Las Vegas Team Up With Coaching for Literacy

Las Vegas, NV (1.30.2018) - Head Coach Marvin Menzies and UNLV Men’s Basketball are set to host a Fight for Literacy Game to promote literacy awareness nationwide and highlight the local work of the City of Las Vegas.

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Coaching for Literacy’s (CFL) Fight for Literacy Games brings coaches, players, and fans together in a common cause: ensuring our children can read. 

The Runnin’ Rebels will take part in the Fight for Literacy Game initiative on January 31st, 2018 against the San Jose State Spartans in the Thomas & Mack Center. The game will tip-off at 8 p.m. PT and be televised by AT&T Sports Network. 

To raise awareness about the issues connected to illiteracy, UNLV’s coaching staff will wear Coaching for Literacy’s Green for Literacy awareness kit, showcasing a green tie produced by Peter Millar as well as a green lapel pin and wrist band. 

“If a child is not reading proficiently by the end of the 3rd grade, his or her chances for life success drop dramatically,” said Head Coach Marvin Menzies. “By using our platform and partnering with the City of Las Vegas as well as Coaching for Literacy, we believe we can help strengthen that foundation for children in Las Vegas.”

JOIN THE RUNNIN’ REBELS IN THE FIGHT FOR LITERACY

UNLV Men’s Basketball invites you to join with them, Coaching for Literacy, and the City of Las Vegas in the effort to make a more literate Las Vegas and America. 

Fans can get involved by using the hashtag #Fight4Literacy starting on 1.31 and ending on 2.10. Every time the hashtag is tweeted by a fan, a one dollar donation will made to literacy efforts in Las Vegas with a maximum gift of $10,000.

“71% of 4th graders in Nevada are not reading at the proficient level,” said Dr. Lisa Morris Hibbler, Director of the Department of Youth Development and Social Innovation. “For this to change, we need more citizens taking an active role in the Fight for literacy. This hashtag campaign is an easy way for many to join and make a practical difference in a young child’s life.”

Fans can also make a difference by volunteering with the City of Las Vegas, Coaching for Literacy’s local literacy partner. If interested, please register at coachingforliteracy.kindful.com/register/volunteer. 

IMPORTANCE OF LITERACY

  • 64% of American fourth graders are not reading at grade-level. (National Assessment of Educational Progress)
  • 85% of juveniles in the court system cannot read. (National Assessment of Adult Literacy, U.S. Department of Education)
  • Illiteracy costs the U.S. at least $225 billion annually in non-productivity among the workforce, crime and loss of tax revenue. (National Council for Adult Learning, Bureau of Labor Statistics, U.S. Department of Labor)

ABOUT COACHING FOR LITERACY

Coaching for Literacy is partnering with more than 40 NCAA programs in this season’s Fight for Literacy Games initiative.

Thanks to the support of sports teams and generous donors, Coaching for Literacy has funded over 50 literacy projects across 20 communities in 11 states directly impacting 8,000 children. 

The mission of Coaching for Literacy is to use the power of sports to raise awareness about the problem of illiteracy and generate financial support for literacy programs nationwide.

To get involved in the nationwide advocacy work of Coaching for Literacy please visit www.coachingforliteracy.org and follow Coaching for Literacy on Twitter @CoachingforLit.

For more information on the Fight for Literacy Games initiative please visit www.fightforliteracygames.org and follow Fight for Literacy Games on Twitter @FightForLitGame.

For Immediate Contact:

● Coaching for Literacy - Trey Carroll - trey@coachingforliteracy.org - 601-720-3509

Eastern Michigan Men’s Basketball Continues the Fight for Literacy

Ypsilanti, MI (1.29.2018) - Coach Rob Murphy and Eastern Michigan Men’s Basketball continue their partnership with Coaching for Literacy (CFL) to promote the Fight for Literacy in Ypsilanti and nationwide.

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The Eagles will host Coaching for Literacy’s Fight for Literacy Games initiative, which brings coaches, players, and fans together in a common cause: ensuring our children can read.

Per the National Assessment of Educational Progress (NAEP), 71% of 4th graders in the state of Michigan are not reading at the proficient level. Eastern Michigan Basketball is joining with Coaching for Literacy to change this stat.

“When a child fails to read proficiently by the end of the third grade, statistically speaking, that child is likely to end up in jail or on welfare,” said Eastern Michigan Head Coach Rob Murphy. “Our program is hosting the Fight for Literacy Games effort to provide more children a shot at success in life through the power of literacy.”

The Eagles Men’s Basketball team is set to host their 2nd annual Fight for Literacy Game against the Western Michigan Broncos on January 30th in the Convocation Center. The game will tip-off at 7:30 p.m. EST with televised coverage on ESPN3.

JOIN EASTERN MICHIGAN AND MAKE THE ASSIST FOR LITERACY

To raise awareness about the issues connected to illiteracy, Eastern Michigan’s coaching staff will wear Coaching for Literacy’s Green for Literacy awareness kit showcasing a green tie provided by the lifestyle brand Peter Millar as well as a lapel pin and wristband.

Fans can pledge a donation for every assist the Eagles make over a four game period beginning January 30th and ending February 10th. 100% of all funds raised will remain in the Ypsilanti area to support local students struggling to read at grade-level. To make a pledge today visit: www.pledgeit.org/emumbb.

“Children struggling to read need extra help and motivation,” said Ryan Viner, Executive Director of Coaching for Literacy. “This partnership with Eastern Michigan Men’s Basketball will provide the resources and excitement needed to help children realize their full potential.”

IMPORTANCE OF LITERACY

  • 64% of American fourth graders are not reading at grade-level. (National Assessment of Educational Progress)

  • 85% of juveniles in the court system cannot read. (National Assessment of Adult Literacy, U.S. Department of Education)

  • Illiteracy costs the U.S. at least $225 billion annually in non-productivity among the workforce, crime and loss of tax revenue. (National Council for Adult Learning, Bureau of Labor Statistics, U.S. Department of Labor)

ABOUT COACHING FOR LITERACY

Coaching for Literacy is partnering with more than 40 NCAA programs in this season’s Fight for Literacy Games initiative.

Thanks to the support of sports teams and generous donors, Coaching for Literacy has funded over 50 literacy projects across 20 communities in 11 states directly impacting 8,000 children.

The mission of Coaching for Literacy is to use the power of sports to raise awareness about the problem of illiteracy and generate financial support for literacy programs nationwide.

To learn more about how you can make a difference for literacy efforts in your community visit www.coachingforliteracy.org and follow Coaching for Literacy on Twitter @CoachingforLit.

For more information on the Fight for Literacy Games initiative please visit www.fightforliteracygames.org and follow Fight for Literacy Games on Twitter @FightForLitGame.

For Immediate Contact:

  • Coaching for Literacy - Trey Carroll - trey@coachingforliteracy.org - 901.410.3633

Georgia Tech to Make a Ramblin’ Wreck of Illiteracy With Coaching for Literacy

Atlanta, GA (1.31.2018) - Georgia Tech Men’s Basketball and Head Coach Josh Pastner continue in their partnership with Coaching for Literacy (CFL) and add momentum to the nationwide Fight for Literacy.

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Georgia Tech will combat illiteracy by hosting Coaching for Literacy’s Fight for Literacy Games initiative, which brings players, coaches, and fans together in a common cause: ensuring America’s children can read. 

Per the National Assessment of Educational Progress (NAEP), 66% of 4th graders in Georgia are not proficient in reading. By hosting the Fight for Literacy Games effort, Georgia Tech Men’s Basketball is raising awareness for thousands of young students who are struggling to read at grade-level.

The Yellow Jackets will host a Fight for Literacy Game at the McCamish Pavilion on January 31st against Syracuse. The game will tip-off at 8:00 p.m. ET with televised coverage on ACC Network.

“To have a shot at success in life, children must master the fundamental skill of literacy,” said Head Coach Josh Pastner, a member of the Coaching for Literacy Coaches Council. “We are honored to host the Fight for Literacy Games initiative in an effort to promote the importance of literacy in the state of Georgia.”

GEORGIA TECH STAFF TO WEAR GREEN FOR LITERACY AWARENESS

To raise awareness about the issues connected to illiteracy, the Georgia Tech coaching staff will wear Coaching for Literacy’s Green for Literacy awareness kit, showcasing a green tie provided by Peter Millar as well as a green lapel pin and wrist band. 

“We are making green the national symbol for literacy,” said Trey Carroll, director of marketing at Coaching for Literacy. “When you see pink at a sporting event, you think ‘breast cancer’. Due to this, those struggling with breast cancer have the support they deserve and need. We need that same level of support for children struggling with illiteracy and we know the color green can get us there.”

JOIN IN THE FIGHT FOR LITERACY

Fans can follow the lead of Georgia Tech Men’s Basketball and make a difference in the local Fight for Literacy by volunteering with Get Georgia Reading, Coaching for Literacy’s local literacy partner in Atlanta. If interested, please register at coachingforliteracy.kindful.com/register/volunteer. 

To get involved in the nationwide advocacy work of Coaching for Literacy please visit www.coachingforliteracy.org and follow Coaching for Literacy on Twitter @CoachingforLit.

For more information on the Fight for Literacy Games initiative please visit www.fightforliteracygames.org and follow Fight for Literacy Games on Twitter @FightForLitGame.

IMPORTANCE OF LITERACY

  • 64% of American fourth graders are not reading at grade-level. (National Assessment of Educational Progress)
  • 85% of juveniles in the court system cannot read. (National Assessment of Adult Literacy, U.S. Department of Education)
  • Illiteracy costs the U.S. at least $225 billion annually in non-productivity among the workforce, crime and loss of tax revenue. (National Council for Adult Learning, Bureau of Labor Statistics, U.S. Department of Labor)

ABOUT COACHING FOR LITERACY

Coaching for Literacy is partnering with more than 40 NCAA programs in this season’s Fight for Literacy Games initiative.

Thanks to the support of sports teams and generous donors, Coaching for Literacy has funded over 50 literacy projects across 20 communities in 11 states directly impacting 8,000 children. 

The mission of Coaching for Literacy is to use the power of sports to raise awareness about the problem of illiteracy and generate financial support for literacy programs nationwide.

For Immediate Contact:

  • Coaching for Literacy - Trey Carroll - trey@coachingforliteracy.org - 901.410.3633

Arizona Men’s Basketball to Hoop for Literacy 

Tuscon, AZ (1.26.2018) - Arizona Men’s Basketball and Head Coach Sean Miller continue in their partnership with Coaching for Literacy (CFL) and add momentum to the nationwide Fight for Literacy.

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Arizona will host Coaching for Literacy’s Fight for Literacy Games initiative, which brings players, coaches, and fans together in common cause: ensuring America’s children can read. 

Per the National Assessment of Educational Progress (NAEP), 70% of 4th graders in Arizona are not proficient in reading. By hosting the Fight for Literacy Games effort, the Wildcats are raising awareness for thousands of young students who are struggling to read at grade-level.

Arizona Men’s Basketball will host a Fight for Literacy Game at the McKale Memorial Center on January 27th against the Utah Utes. The game will tip-off at 3:30 p.m. MST with televised coverage on FOX.

“We need to do everything in our power to get our young students reading proficiently by the end of 3rd grade,” said Head Coach Sean Miller. “We are grateful to partner with Coaching for Literacy to support kids in Arizona through the power of literacy.”

ARIZONA AND UTAH STAFFS TO WEAR GREEN FOR LITERACY AWARENESS

To raise awareness about the issues connected to illiteracy, both coaching staffs will wear Coaching for Literacy’s Green for Literacy awareness kit, showcasing a green tie provided by Peter Millar as well as a green lapel pin and wrist band. 

“When people see green on their favorite team’s coaching staff, we want them to pause and ask ‘why’,” said Trey Carroll, director of marketing at Coaching for Literacy. “Once a fan asks this question they will become aware of the problem and have an opportunity to be a part of the solution. To decrease the number of children struggling with illiteracy in America, we need everyone to do their part in the Fight for Literacy.”

JOIN IN THE FIGHT FOR LITERACY

Fans can follow the lead of the Wildcats and make a difference in the Fight for Literacy by volunteering with Literacy Connects, Coaching for Literacy’s local literacy program partner. If interested, please register at coachingforliteracy.kindful.com/register/volunteer. 

To get involved in the nationwide advocacy work of Coaching for Literacy please visit www.coachingforliteracy.org and follow Coaching for Literacy on Twitter @CoachingforLit.

For more information on the Fight for Literacy Games initiative please visit www.fightforliteracygames.org and follow Fight for Literacy Games on Twitter @FightForLitGame.

IMPORTANCE OF LITERACY

  • 64% of American fourth graders are not reading at grade-level (National Assessment of Educational Progress)
  • 85% of juveniles in the court system cannot read. (National Assessment of Adult Literacy, U.S. Department of Education)
  • Illiteracy costs the U.S. at least $225 billion annually in non-productivity among the workforce, crime and loss of tax revenue. (National Council for Adult Learning, Bureau of Labor Statistics, U.S. Department of Labor)

ABOUT COACHING FOR LITERACY

Coaching for Literacy is partnering with more than 40 NCAA programs in this season’s Fight for Literacy Games initiative.

Thanks to the support of sports teams and generous donors, Coaching for Literacy has funded over 50 literacy projects across 20 communities in 11 states directly impacting 8,000 children. 

The mission of Coaching for Literacy is to use the power of sports to raise awareness about the problem of illiteracy and generate financial support for literacy programs nationwide.

For Immediate Contact:

  • Coaching for Literacy - Trey Carroll - trey@coachingforliteracy.org - 901.410.3633

Mustangs Basketball Continues Stride in the Fight for Literacy

Dallas, TX (1.28.2018) - Head Coach Tim Jankovich and the SMU men’s basketball team are set to continue their partnership with Coaching for Literacy (CFL) to raise awareness about the issue of illiteracy in America and to provide support for young children in Dallas.

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Coaching for Literacy’s (CFL) Fight for Literacy Games bring coaches, players, and fans together in a common cause: ensuring our children can read.

The Mustangs will host their 4th annual Fight for Literacy Game in memory of CFL supporter Thomas Vanderslice, the father of Angela Vanderslice, SMU Class of 2017. 

The game on January 28th against the ECU Pirates will tip-off in Moody Coliseum at 1 p.m. CST with televised coverage on the CBS Sports Network.

Per the National Assessment of Educational Progress (NAEP), 69% of 4th graders in Texas are not proficient in reading. SMU Men’s Basketball is doing its part to help change the stat and encouraging SMU fans to get involved in the cause.

“Literacy is a key indicator of life success,” said Head Coach Tim Jankovich. “By using our platform and partnering with Coaching for Literacy, we know we can give young students in Dallas a chance for a brighter future.”

MAKE THE ASSIST FOR LITERACY TO BENEFIT LOCAL STUDENTS

To promote the Fight for Literacy, the SMU coaching staff will wear Coaching for Literacy’s Green for Literacy awareness apparel provided by Peter Millar. ECU’s staff will join the effort by wearing Coaching for Literacy’s lapel pins and wristbands.

SMU fans can support young students in Dallas by pledging a donation for each assist recorded by the Mustangs from January 28th to February 11th. To make a pledge today visit: www.pledgeit.org/mustangs 

Coaching for Literacy guarantees that 100% of all funds raised will benefit children who take part in the literacy programming of Readers 2 Leaders in Dallas. Fans can sign up to volunteer with Readers 2 Leaders by visiting coachingforliteracy.kindful.com/register/volunteer.  

“Reading at grade-level by the end of 3rd grade is one of the largest factors contributing to success in a person’s life”, said Norma Nelson, executive director of Readers 2 Leaders. “We are excited to partner with Coaching for Literacy and SMU Men’s Basketball to increase the reading levels of our young students.”

IMPORTANCE OF LITERACY

  • 64% of American fourth graders are not reading at grade-level (National Assessment of Educational Progress)
  • 85% of juveniles in the court system cannot read. (National Assessment of Adult Literacy, U.S. Department of Education)
  • Illiteracy costs the U.S. at least $225 billion annually in non-productivity among the workforce, crime and loss of tax revenue. (National Council for Adult Learning, Bureau of Labor Statistics, U.S. Department of Labor)

ABOUT COACHING FOR LITERACY

Thanks to the support of sports teams and generous donors, Coaching for Literacy has funded over 50 literacy projects across 20 communities in 11 states directly impacting 8,000 children. 

The mission of Coaching for Literacy is to use the power of sports to raise awareness about the problem of illiteracy and generate financial support for literacy programs nationwide.

“We are making the color green a national symbol for literacy,” said Trey Carroll, director of marketing for Coaching for Literacy. “When people see green on their favorite team’s coaching staff, we want them to ask ‘why’. Once fans become aware of the issues connected with illiteracy in their communities, they can become an active part of the solution. In order to truly move the needle on illiteracy in America, we need everyone to do their part in the Fight for Literacy.”

To learn more about how you can make a difference for literacy efforts in your community visit www.coachingforliteracy.org and follow Coaching for Literacy on Twitter @CoachingforLit.

For more information on the Fight for Literacy Games initiative please visit www.fightforliteracygames.org and follow Fight for Literacy Games on Twitter @FightForLitGame.

For Immediate Contact:

● Coaching for Literacy - Trey Carroll - trey@coachingforliteracy.org - 601-720-3509

Coach Marshall and The Shockers Join Nationwide Fight for Literacy

 Wichita, KS (1.24.2018) - Head Coach Gregg Marshall and Wichita State Men’s Basketball launch a partnership with Coaching for Literacy (CFL) to raise awareness about the issue of illiteracy in America and to provide support for young children struggling to read in Wichita.

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The Shockers will host Coaching for Literacy’s Fight for Literacy Games initiative on Thursday, January 25th when the UCF Golden Knights visit Charles Koch Arena. The AAC contest will tip-off at 8 p.m. CST with coverage on ESPN2.

Fight for Literacy Games bring coaches, players, and fans together in a common cause: ensuring our children can read.

To raise awareness about the issues connected to illiteracy, the Wichita State coaching staff will wear Coaching for Literacy’s Green for Literacy awareness kit, showcasing a green tie provided by Peter Millar as well as a green lapel pin and wrist band.

Per the National Assessment of Educational Progress (NAEP), 65% of 4th graders in Kansas are not proficient in reading. Wichita State Men’s Basketball is doing its part to help change the stat and encouraging fans to get involved in the cause.

“We know if children are not literate by the end of third grade their chances for sustained academic and life success diminish radically,” said Head Coach Gregg Marshall. “Our program is honored to partner with Coaching for Literacy to positively impact the future of young people in our community.”

JOIN THE SHOCKERS IN THE LOCAL FIGHT FOR LITERACY

Fans can support young students in Wichita by pledging a donation for each assist recorded by the Shockers from January 25th to February 6th. To make a pledge today visit: www.pledgeit.org/shockers.

Coaching for Literacy guarantees that 100% of funds raised will benefit children who take part in the literacy programming of the Fundamental Learning Center in Wichita.

“Literacy experts agree that reading over the summer is crucial to literacy growth,” said Kristin Bogner, director of marketing and communications for the Fundamental Learning Center. “Funds raised by Wichita State fans will give local children the ability to attend our summer literacy intervention camp, ‘Reading Fundamentals’.”

Fans are also encouraged to sign up to volunteer with the Fundamental Learning Center by visiting coachingforliteracy.kindful.com/register/volunteer

IMPORTANCE OF LITERACY

  • 64% of American fourth graders are not reading at grade-level. (National Assessment of Educational Progress)
  • 85% of juveniles in the court system cannot read. (National Assessment of Adult Literacy, U.S. Department of Education)
  • Illiteracy costs the U.S. at least $225 billion annually in non-productivity among the workforce, crime and loss of tax revenue. (National Council for Adult Learning, Bureau of Labor Statistics, U.S. Department of Labor)

ABOUT COACHING FOR LITERACY

Coaching for Literacy is partnering with more than 40 NCAA programs in this season’s Fight for Literacy Games initiative.

Thanks to the support of sports teams and generous donors, Coaching for Literacy has funded over 50 literacy projects across 20 communities in 11 states directly impacting 8,000 children.

The mission of Coaching for Literacy is to use the power of sports to raise awareness about the problem of illiteracy and generate financial support for literacy programs nationwide.

To get involved in the nationwide advocacy work of Coaching for Literacy please visit www.coachingforliteracy.org and follow Coaching for Literacy on Twitter @CoachingforLit.

 For more information on the Fight for Literacy Games initiative please visit www.fightforliteracygames.org and follow Fight for Literacy Games on Twitter @FightForLitGame.

 For Immediate Contact:

● Coaching for Literacy - Trey Carroll - trey@coachingforliteracy.org - 601-720-3509

Bruin Basketball to Hoop for Literacy

Los Angeles, CA (1.24.2018) - UCLA Men’s Basketball and Head Coach Steve Alford continue their partnership with Coaching for Literacy as they prepare to host their third annual Fight for Literacy Games effort.

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Coaching for Literacy’s Fight for Literacy Games brings players, coaches, and fans together in a common cause: ensuring America’s children can read. 

Per the National Assessment of Educational Progress (NAEP), 72% of 4th graders in California are not proficient in reading. By participating in the Fight for Literacy Games initiative, the Bruins are raising awareness for thousands of young students who are struggling to read at grade-level.

UCLA Men’s Basketball will host a Fight for Literacy Game at the Pauley Pavilion on January 25th against the California Bears. The game will tip-off at 7:30 p.m. PT with televised coverage on FS1.

“If a child fails to read proficiently by the end of the third grade, statistics show that successful life outcomes become less likely,” said Ryan Viner, executive director of Coaching for Literacy. “We are thankful that Coach Alford and UCLA Men’s Basketball are promoting the importance of literacy in their community.”

UCLA STAFF TO WEAR GREEN FOR LITERACY AWARENESS

To raise awareness about the issues connected to illiteracy, UCLA’s coaching staff will wear Coaching for Literacy’s signature Green for Literacy lapel pins and wrist bands. 

“In order to truly put a dent in our country’s illiteracy rate, we need more Americans aware of the issue,” said Trey Carroll, director of marketing for Coaching for Literacy. “Our Fight for Literacy Games and the signature Green for Literacy apparel ensure that the general public is informed of the problem and given the opportunity to be a part of the solution.”

JOIN IN THE FIGHT FOR LITERACY

UCLA fans can follow the lead of the Bruins in the Fight for Literacy by volunteering with Coaching for Literacy’s local literacy partner Reading is Fundamental of Southern California. Please register at coachingforliteracy.kindful.com/register/volunteer.  

To get involved in the nationwide advocacy work of Coaching for Literacy please visit www.coachingforliteracy.org and follow Coaching for Literacy on Twitter @CoachingforLit.

For more information on the Fight for Literacy Games initiative please visit www.fightforliteracygames.org and follow Fight for Literacy Games on Twitter @FightForLitGame.

IMPORTANCE OF LITERACY

  • 64% of American fourth graders are not reading at grade-level. (National Assessment of Educational Progress)
  • 85% of juveniles in the court system cannot read. (National Assessment of Adult Literacy, U.S. Department of Education)
  • Illiteracy costs the U.S. at least $225 billion annually in non-productivity among the workforce, crime and loss of tax revenue. (National Council for Adult Learning, Bureau of Labor Statistics, U.S. Department of Labor)

ABOUT COACHING FOR LITERACY

Coaching for Literacy is partnering with more than 40 NCAA programs in this season’s Fight for Literacy Games initiative.

Thanks to the support of sports teams and generous donors, Coaching for Literacy has funded over 50 literacy projects across 20 communities in 11 states directly impacting 8,000 children. 

The mission of Coaching for Literacy is to use the power of sports to raise awareness about the problem of illiteracy and generate financial support for literacy programs nationwide.

For Immediate Contact:

  • Coaching for Literacy - Trey Carroll - trey@coachingforliteracy.org - 901.410.3633

Virginia Men’s Basketball Squares Off Against Illiteracy

Charlottesville, VA (1.23.2018) - Virginia Men’s Basketball, Head Coach Tony Bennett, and Associate Head Coach Ron Sanchez are set to continue their partnership with Coaching for Literacy (CFL) in the nationwide Fight for Literacy. 

UVA will host Coaching for Literacy’s Fight for Literacy Games initiative, which brings players, coaches, and fans together in common cause: ensuring America’s children can read. 

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Per the National Assessment of Educational Progress (NAEP), 57% of 4th graders in Virginia are not proficient in reading. By hosting the Fight for Literacy Games effort, the Cavaliers are raising awareness for thousands of young students who are struggling to read at grade-level.

Virginia Men’s Basketball will host a Fight for Literacy Game at the John Paul Jones Arena on January 23rd against the Clemson Tigers. The game will tip-off at 7 p.m ET with televised coverage on the Regional Sports Network.

“In the transition from 3rd to 4th grade, children switch from learning to read to reading to learn,” said Virginia Associate Head Coach Ron Sanchez, a member of the Coaching for Literacy Coaches Council. “If children are not literate by this pivotal point, the chances for long term academic and life success greatly diminish. The Fight for Literacy is an effort we cannot afford to lose.”

UVA AND CLEMSON STAFFS TO WEAR GREEN FOR LITERACY AWARENESS

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To raise awareness about the issues connected to illiteracy, both coaching staffs will wear Coaching for Literacy’s Green for Literacy awareness kit, showcasing a green tie provided by Peter Millar as well as a green lapel pin and wrist band. 

“We are making the color green a national symbol for literacy,” said Trey Carroll, director of marketing for Coaching for Literacy. “When people see green on their favorite team’s coaching staff, we want them to ask ‘why’. Once fans become aware of the issues connected with illiteracy in their communities, they can become an active part of the solution. In order to truly move the needle on illiteracy in America, we need everyone to do their part in the Fight for Literacy.”

JOIN IN THE FIGHT FOR LITERACY

UVA fans can follow the lead of the Cavaliers in the Fight for Literacy. To volunteer with participating literacy programs in Charlottesville please register at  coachingforliteracy.kindful.com/register/volunteer.  

To get involved in the nationwide advocacy work of Coaching for Literacy please visit www.coachingforliteracy.org and follow Coaching for Literacy on Twitter @CoachingforLit.

For more information on the Fight for Literacy Games initiative please visit www.fightforliteracygames.org and follow Fight for Literacy Games on Twitter @FightForLitGame.

IMPORTANCE OF LITERACY

  • 64% of American fourth graders are not reading at grade-level (National Assessment of Educational Progress)
  • 85% of juveniles in the court system cannot read. (National Assessment of Adult Literacy, U.S. Department of Education)
  • Illiteracy costs the U.S. at least $225 billion annually in non-productivity among the workforce, crime and loss of tax revenue. (National Council for Adult Learning, Bureau of Labor Statistics, U.S. Department of Labor)

ABOUT COACHING FOR LITERACY

Coaching for Literacy is partnering with more than 40 NCAA programs in this season’s Fight for Literacy Games initiative.

Thanks to the support of sports teams and generous donors, Coaching for Literacy has funded over 50 literacy projects across 20 communities in 11 states directly impacting 8,000 children. 

The mission of Coaching for Literacy is to use the power of sports to raise awareness about the problem of illiteracy and generate financial support for literacy programs nationwide.

For Immediate Contact:

  • Coaching for Literacy - Trey Carroll - trey@coachingforliteracy.org - 901.410.3633

 

Literacy Rides the Green Wave in New Orleans: Tulane Basketball to Fight for Literacy

New Orleans, LA (1.13.2018) - Head Coach Mike Dunleavy, Sr. and the Tulane Men's Basketball team are set to host a Fight for Literacy Game on January 17th to raise awareness about the issue of illiteracy and support young students in New Orleans.

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Coaching for Literacy’s (CFL) Fight for Literacy Games bring coaches, players, and fans together in a common cause: ensuring America’s children can read.

Tulane Men’s Basketball will host a Fight for Literacy Game at the Avron B. Fogelman Arena in the Devlin Fieldhouse on January 17th against the Houston Cougars. The game will tip-off at 7 p.m. CST with televised coverage on ESPNEWS.

According to the National Assessment of Educational Progress (NAEP), 71% of 4th graders in the state of Louisiana are not reading at the proficient level. Tulane basketball joins Coaching for Literacy in the nationwide Fight for Literacy to change this statistic.

“Statistics show that when a child fails to read at grade-level by the end of the third grade, he or she is significantly more likely to end up in jail or on welfare,” said Head Coach Mike Dunleavy, Sr. “We are thrilled to offer our platform to help counteract these statistics and aid local students who are struggling to read.”

JOIN TULANE BASKETBALL AND SUPPORT YOUNG STUDENTS IN NEW ORLEANS

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To promote the Fight for Literacy, both the Tulane and Houston coaching staffs will wear Coaching for Literacy’s Green for Literacy awareness apparel provided by Peter Millar.

Tulane fans can make a local impact in the Fight for Literacy by pledging a donation for each assist the Green Wave make over a four game stretch starting January 17th and ending January 31st. To make a pledge today visit: www.pledgeit.org/tulane-basketball-fight-for-literacy-game

Coaching for Literacy’s Impact Promise guarantees that 100% of all funds raised will support young readers 3rd grade and below through the local programming of the New Orleans Campaign for Grade-Level Reading.

“It is essential that we fight for children struggling with illiteracy in our communities,” said Ron Fairchild, senior consultant for the Campaign for Grade Level Reading. “We are thankful for the work Coaching for Literacy and Tulane basketball are doing to make a positive impact in the lives of young students in New Orleans.”

IMPORTANCE OF LITERACY

  • 64% of American fourth graders are not reading at grade-level (National Assessment of Educational Progress)

  • 85% of juveniles in the court system cannot read. (National Assessment of Adult Literacy, U.S. Department of Education)

  • Illiteracy costs the U.S. at least $225 billion annually in non-productivity among the workforce, crime and loss of tax revenue. (National Council for Adult Learning, Bureau of Labor Statistics, U.S. Department of Labor)

ABOUT COACHING FOR LITERACY

Thanks to the support of sports teams and generous donors, Coaching for Literacy has funded over 50 literacy projects across 20 communities in 11 states directly impacting 8,000 children.

The mission of Coaching for Literacy is to use the power of sports to raise awareness about the problem of illiteracy and generate financial support for literacy programs nationwide.

“We are grateful for the support of Tulane Athletics in our Fight for Literacy Game initiative,” said Ryan Viner, executive director of Coaching for Literacy. “We are confident children New Orleans will have brighter futures thanks to the support of Tulane Men’s Basketball.”

To learn more about how you can make a difference for literacy efforts in your community visit www.coachingforliteracy.org and follow Coaching for Literacy on Twitter @CoachingforLit.

For more information on the Fight for Literacy Games initiative please visit www.fightforliteracygames.org and follow Fight for Literacy Games on Twitter @FightForLitGame.