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Literacy Partner


Literacy Partner

We Help You Fight For Literacy

We use the power of sports to raise awareness and financial support for your work. Thanks to the support of nearly 40 partner NCAA coaching staffs and teams we have funded 50 literacy projects in 20 communities and directly supported more than 8,000 kids.

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The Gameplan

The Gameplan

How It Works

  1. Fight for Literacy Games - CFL partners with a sports team in your community to host a Fight for Literacy Game which is a movement of coaches, teams and fans who support literacy efforts through awareness, volunteer work and donations
  2. Literacy Partner - CFL invites select literacy partners to enter into its application process and then selects a partner program for the effort 
  3. Blow the Whistle - CFL shares a PR Overview with the partner so publicizing the effort is simple
  4. Assist for Literacy * - Fans are invited to pledge a donation (100% funds raised given to your program) for each assist the team makes for 4 games, beginning with the Fight for Literacy Game
  5. Social for Literacy ** - Literacy partner raises its own funds to execute the Social for Literacy component where $1 is donated to your program for every retweet of a specific hashtag by fans. (100% of funds raised given to your program)
  6. Lead and Read - CFL coordinates a reading day with your organization and the partner sports team
  7. Finish Strong - Literacy partner fills out a Grant Receipt Report and writes an ImpactStory within 6 months of grant allocation

* These components will only take place with permission of the partner NCAA team

** You can use this donation link to invite donors to participate in the Social for Literacy component




A Team Effort

We take care of all the details and you make the impact.


For information on how we select our partners please refer to our Literacy Partners page


For a list of CFL approved literacy projects please refer to our Solutions page


100% of the funds your fans raise will stay in your community. Learn more about how we raise funds for literacy work in your community: Fundraising FAQ.


We want donors to know how they are creating a brighter future. Your ImpactStory is to be emailed to no later than 6 months after your grant is receieved.


We will seek to deploy the grant within one month of the campaign's close. For any questions about the grant please email


Your literacy program can make a huge difference in the Fight for Literacy. Please review our Public Relations Content page for more information. To see some examples of our awareness effort refer to our News Page.


Coaching for Literacy is fully compliant with every NCAA stipulation connected to our activities. Learn more about our NCAA Compliance Policy.


We respect your brand, time, and staff. With this in mind, here is our promise to you:

  1. Impact Promise - 100% of the funds fans raise remain in your community. Learn more about how we allocate funds by reviewing our Impact Promise.
  2. We Honor Your Time - We know your main focus is to teach young students so we promise to be easy to work with.
  3. Your Brand, Your Team - Your brand makes a big impact in the Fight for Literacy and we promise to only publicize your connection with our work with your permission.
  4. We Are Coachable - We always want to improve so please let us know what we can do better.
  5. NCAA Compliant - We are compliant with every NCAA bylaw concerning our effort.
  6. Start a Movement - With help from influencers like you, we will start a movement for a brighter future.


CFL is a 501(c)(3) non-profit making a difference in the Fight for Literacy nationwide. We seek to be as transparent and forthright as possible. Please review our FAQ Page if you have any questions and feel free to contact us if you have additional inquiries.