MEMPHIS, Tennessee (May 3, 2016) – Ole Miss Men’s Basketball has participated in the Assistant Coach Program with Coaching for Literacy (CFL) for three consecutive years. CFL hosted its Assistant Coach Program at 25 total games during the 2015-2016 season, partnering with 17 other NCAA programs and the NBA’s Washington Wizards. The Ole Miss partnership on February 23rd was CFL’s most successful this season thanks to the hard work of Coaching for Literacy’s Ole Miss Collegiate Chapter and the financial support of C Spire.

The Coaching for Literacy - Ole Miss Collegiate Chapter is a group of 30 University of Mississippi students who raised more than $13,000 for Mississippi-based literacy programs: Leap FrogBarksdale Reading Institute and Mississippi Children’s Museum. The goal was to not only generate funding, but to bring attention to the problem of illiteracy in Mississippi and nationwide.

Our hard work paid off when we saw the Leap Frog kids join us on the court during the check presentation. It was extremely rewarding to know that these would be the kids who would directly benefit from our efforts.
— Matt Bolton, President, Ole Miss Collegiate Chapter

All students who made a donation had the chance to win two all-access passes to a late season contest between the Ole Miss Rebels and Missouri Tigers. The experience included courtside seats, locker room access, attendance for the postgame press conference, autographed memorabilia, a picture with Ole Miss head coach Andy Kennedy and college specific attire provided by CFL partner Peter Millar.

"We raised $13,000 this year through the second annual Coaching for Literacy - Ole Miss Collegiate Chapter Assistant Coach Program raffle, recruiting just over 1,000 students to enter in the raffle and filling the student section during the game," said Matt Bolton, President of the Ole Miss Collegiate Chapter. "The process of our event this year was extremely humbling, especially seeing the student body come together to support a great cause." 

Teresa Adams, Executive Director of Leap Frog, also describes their game day experience: “We had a fantastic time at the game. It was so exciting to see the kids pumped up to be on the court! We are so appreciative of all of Coaching for Literacy's efforts in fundraising. It has truly been a blessing to be chosen as the recipient of these funds. We are also thrilled with the volunteers we have received through the Coaching for Literacy - Ole Miss Chapter - they are fine young men and women!”

“Coaching for Literacy is incredibly grateful for the opportunity to continue our work with Ole Miss in the nationwide Fight for Literacy,” said Ryan Viner, Executive Director of Coaching for Literacy. “Allocating over $13,000 to Mississippi-based literacy programs would not have been a success without our literacy partners, our corporate sponsor C Spire, Ole Miss Athletics, Coach Andy Kennedy, the students of The University of Mississippi and the work of the Coaching for Literacy - Ole Miss Collegiate Chapter.”

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